Build a Solid Business Using a Bullet-Proof Nursing Business Plan
stamp of bullet proof nursing business plan

Nurses have unique skills that they can use to start their own businesses in areas such as health care, legal nurse consulting, and coaching. The skills nurses have acquired and improved through school and practice make them excellent potential business owners.

Their skills in critical thinking, prioritizing, organization, and emergency management make them appropriate for starting their own businesses. As a nurse, you can combine your entrepreneurial and humanitarian interests and start a business that positively impacts peoples’ lives.

Business-minded nurses have a list of options when starting a health business. One of the best businesses that you can start is a home health care business. There’s never been a better time to start a home health care business. It is one of the largest growing industries, not just in North America but around the globe.

This article is a general overview of the home health care business, what you need to start a business, and what to include in your nursing business plan.

What is Home Health Care?


Home health care is an extensive industry that can mean different things to different people. For others, the term encompasses both skilled home health care and non-medical health care.

Non-medical home-based care involves helping with the daily life activities of older people who wish to stay in their own homes. These services may include food preparation, housekeeping, and transportation.

On the other hand, comprehensive home health care involves delivering to the home-nursing or medical care-which would usually be provided at a hospital or medical clinic.

The most common skilled home health care services are:

  • Social work
  • Nursing aide
  • Skilled nursing
  • Occupational, physical, and speech therapy

As the number of people who need assisted living services increases, the need for high-quality care for the elderly will also continue to grow. And since current nursing homes are too expensive or lacking in quality, a business in-home care can be very fulfilling.

Do you think you can provide a better at-home care experience? Then it’s time to put together a nursing business plan and start your health business on the right footing.

Are You Ready to Get Started?


Many nurses, like most people, dream of starting their own businesses, but it’s hard to tell the right time to do it. So how do you know you are ready for the big step? Here are a few questions you need to answer before starting your venture.

  1. Are you excited about your idea?
  2. Do you have a good business plan?
  3. Are you good at time management?
  4. Do you understand your competition?
  5. Do you understand the risk of failure?
  6. Are you ready to take the financial risk?
  7. Do you have a good source of funding?
  8. Does your product or service have a sustainable market?

If you have answered yes to most of the questions above, then you’re ready to become an entrepreneur.  However, success requires learning and implementing an effective nursing business plan. Business success involves:

  • Choosing something you love.
  • Finding a problem to solve.
  • Identifying ideal clients.
  • Connecting with a mentor. 

How Do I Set Up a Health Care Business?


Starting your own healthcare business has many benefits.  You can work from home during your own hours and have the satisfaction of improving the well-being of people. However, these businesses can be complex and expensive due to the compliance and equipment needed.

As with any business, doing background research sets you up for success. Here are some tips for getting started.

  • Choose your specialty
  • Know which qualifications healthcare providers need
  • Know the legal requirements
  • Choose your location
  • Include technology in your business plan
  • Find the right funding

What is a Business Plan?


All entrepreneurs know that a business plan essential document to any business venture. It is a guide that helps you identify and achieve your goals. It is also a management tool that will help you analyze results, make strategic decisions, and show how your business will operate and grow.

Taking the time to write a nursing business plan is a crucial first step as it helps you capture your business model and know how many months it takes to make a profit. In short, if you are considering starting a business or planning to invest in your business, a good business plan can improve the likelihood of your success.

Crafting a business plan doesn’t have to be complex or frustrating. You don’t have to major in business accounting to put together a great business plan. Let’s check out how you can quickly and easily write a business plan to get the results you want.

What are the Components of a Business Plan?


A well-crafted business plan consists of the following chapters:

#1. Executive summary

The executive summary is a vital component of a nursing business plan. It’s a general overview of your company and your goals. It comes at the beginning of your business plan and is ideally only one or two pages long. But most people write it last. 

An executive summary of your business plan will introduce you to your company and explain what you are doing and what you are looking for in your readers. The summary is the first chapter of your business plan. And while it’s what people read first, I generally recommend that you write it last. 

Why write it last? Once you know the details of your company both internally and externally, you will be ready to write a summary of your executives. After all, this section is a summarized snippet of what you will write. 

Ideally, a high-level summary can act as a stand-alone document that covers the highlights of the detailed business plan. It’s very common for investors to ask only for a summary when evaluating your business. Often, suppose they like what they see in the summary. In that case, they’ll request a complete plan, a presentation of your proposal, and more detailed financial data.

An executive summary is crucial, so try to be as clear and concise as possible. It covers the highlights of your company but does not go into much detail. Ideally, the executive summary is one or two pages long. It is designed to be skimmed, attract attention, and make investors want to know more.

#2. Opportunity: Problem and solution


The opportunity section details what you are selling and how you are meeting your target market’s needs.  It also sets out your target market and competition.

Defining the problem you are trying to solve for your customers is an essential element of your business plan and is critical to your business success. If you can’t identify the prospect’s problem, you may not have a viable business plan. 

Existing solutions to customer problems can be very expensive or cumbersome. To ensure that the real problem is solved, a big step in business planning is to move away from your computer and talk to your prospective clients.

At the top of the page, include a one-sentence overview of your business that sums up the essence of what you are doing. This can be a tagline, but it usually works best if the sentence describes what your business is doing. 

#4. Company and management summary


A company overview and team chapter of your business plan is where you convince your readers or potential investors that you have the right team in place to achieve your business goals. It should show that you have considered the key roles and responsibilities your business needs to grow and prosper.

It’s important here to make a case for why the team is the right team to turn an idea into a reality. Your management team doesn’t necessarily need to be complete to have a comprehensive business plan. 

If you know that you have a management team gap, that’s O. K. In fact; investors see that you know you are missing certain key people as a sign of maturity and knowledge about what your business needs to succeed. If you have gaps in your team, identify them and indicate that you are looking for the right people to fill specific roles. 

#5. Financial plan


Your business plan isn’t complete without financial forecasts. There are several things you can include in your financial plan. You need to start with projections, cash flow statements, income statements (also known as income statements), and balance sheets. 

Last but not least, the budget chapter. This is often the most distant thing for entrepreneurs, but it doesn’t have to be as intimidating as it looks. The corporate finances of most start-ups aren’t as complex as you might think, and you don’t need a business degree to make solid financial forecasts.

However, if you need additional help, there are plenty of tools and resources to help you develop a solid financial plan. A typical financial plan includes monthly sales and revenue forecasts for the first 12 months and annual estimates for the remaining 3-5 years.

A three-year forecast is usually sufficient, but some investors need a five-year forecast. Your financial plan should include the following financial statements:

  • Sales forecast
  • Personnel payment plan
  • Income statement
  • Cash flow statement
  • Balance sheet Use of funds

#6. Appendix 


An appendix to your business plan isn’t a required chapter by any means. Still, suppose you need more space for product images or additional information. In that case, it is an excellent place to place those details.

On the appendix, stick any charts, tables, definitions, legal notes, or other critical information. This information might be too long or too out of place to include elsewhere in your business plan. If you have a patent or a pending patent, or illustrations of your product, this is where you’d want to include the details.

How do I Write and Properly Format an Executive Summary?


The executive summary is used to provide a clear overview of your company. Try answering the following questions to help create this section:

  1. What are your business goals?
  2. What is your target market, and how do you position yourself?
  3. Who are the leading players on your team?
  4. What are your expectations for growth, and how do you achieve it? What kind of funding do you need?

Writing an executive summary


Before you start writing an executive summary for a nursing business plan, please note that:


  • Executive summaries are usually at the beginning of a document. Still, many authors will benefit from writing them at the end. This allows writers to thoroughly develop all conclusions and discussions in other phases of the writing process.
  • Do not add anything new, assuming you are the last person to write a summary. All of the summaries should be included in a larger document.
  • Pay attention to the tone of your voice and keep the reader in mind when creating the executive summary. Are you an expert in the field or a generalist? If they are experts, they can probably use jargon, but if they are generalists, use terminology that is easy for everyone to understand. 
  • The length of the executive summary depends on the size of the large document and is typically 14 pages. As a rule of thumb, executive summaries make up less than 10% of the entire document. 

How to write an executive summary in the correct format

  • Place the executive summary on one or more separate pages.
  • The first paragraph should immediately get the reader’s attention, including stories, amazing facts, and insightful citations.
  • Experts are encouraged to use bullet points (if possible) to present ideas and keep them concise. Align the executive summary with the order of the main document.
  • Be confident. Believe in yourself and what you are presenting. If you don’t write with confidence, your readers will feel it and follow. 
  • Avoid clichés and claims that cannot be substantiated by evidence.

Are you ready to start your health care business? Or maybe you already have one up and running and need valuable business insights? Grow your business today! At NursePreneurs, we help nurse entrepreneurs create their perfect business the right way the first time. Sign up and let our experts get your dream business launched and profitable.

Contact us to have your questions answered.

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